Since 1993 I have conducted depth qualitative research by using phenomenological techniques. I have serviced both New York based advertising agencies (such as: Ogilivy and Mather, JWT and TBWA Chiat/Day) and major package goods companies (such as: Bayer, Colgate-Palmolive, Procter & Gamble and Unilever). I have conducted research in the major consumer areas (food, beverage, finance, health/fitness, personal technology, broadcast and leisure). I enjoy working with strategic planners as I uncover depth consumer insight and assist with the planning process. In addition to consumer psychology and research, I practice clinical psychology where I offer psychological testing for children, adolescents and young adults. I also consult for a major peer review concern. Here I complete behavioral peer reviews for leading insurance companies.