A highly motivated, focused individual with a successful sales, lettings and customer service background in residential real estate. Experience with off-plan and new home purchase processes, completions and handovers. Great at providing advice on rental returns for overseas buyers. Excellent understanding of the UK and Chinese culture and consumer behaviour, how they influence rental/buying intentions in regard to real estates and effectively marketing properties to targeted groups. Experienced in creating successful public relation strategies for China, with a good understanding of media platforms, marketing culture, standard practices and market forces in China.