I have over 9 years of experience in solutionising big and impactful customer painpoints. Creating and delivering customer-centric roadmaps that prioritise commercial metrics and user satisfaction. Overseeing the product vision and leading an entire project from design to development. From inception to launch I ensure the project stakeholders, engineers and design and delivery teams are informed and empowered. I truly believe communication and knowledge sharing encourages trust to be built and I champion this with open arms. I'm passionate about placing the customer at the heart of all proposals, aiming to make a positive impact on the digital world and transforming the way in which customers interact with products and features. I have successfully led and contributed to several web and mobile app re-platforming projects at Signet Jewelers, Halfords, and Mothercare, where I also specialised in the mobile app strategy for the award-winning Mothercare iOS and Android apps. I champion digital commerce initiatives that have delivered first-class results working in a dynamic and fast-paced environment.